Mastercard is launching a new generative AI shopping tool called “Shopping Muse” that is designed to help users get personalized product recommendations. The tool is powered by Dynamic Yield, a personalization company that was acquired by Mastercard in April 2022. Mastercard says the idea behind Shopping Muse is to “revolutionize how customers search for and discover products in a retailer’s digital catalog.”
The tool can take users’ colloquial language and turn it into tailored product recommendations. Shopping Muse is able to understand modern trends and phrases like “cottagecore” or “beach formal.” You can ask the tool questions like “What should…
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Online shopping across the EU to be easier from 3 December | News
Consumers will have wider and easier cross-border access to products, hotel bookings, car rentals, music festivals or leisure park tickets in the EU, under new rules addressing unjustified geo-blocking. The legislation approved by the European Parliament in February 2018 begins applying on Monday, 3 December.
Róża Thun (EPP, PL), who steered this legislation through Parliament, said: “This is another step forward in creating a true single market where all consumers are treated equally. When purchasing products abroad, all of us will now have the right to be treated like local consumers.
We can no longer be denied access to the…
Consumers Demand Better Value, Convenience in Shopping Experiences
More than three-quarters (77%) of consumers globally continue to believe marketplaces are the most convenient way to shop online, a 10% increase year-over-year
In second annual survey, Consumer Preferences in the Digital-First Economy, a clear majority of consumers globally are prioritizing value over brand loyalty — putting pressure on retailers to adapt
BOSTON, Jan. 31, 2023 /PRNewswire/ — Mirakl, the industry’s first and most advanced enterprise marketplace SaaS platform, today released its annual consumer data report, Consumer Preferences in the Digital-First Economy. This second edition of the report surveyed 9,600 global consumers regarding their preferences and habits when shopping both…
What is Temu? And is the shopping app worth your time and money?
Temu has been called the “dollar store of online shopping.” What’s it all about? And is it safe to shop there?
GOLDEN VALLEY, Minn. — The story was originally published in November 2023.
In just days, the holiday shopping blitz begins with Black Friday. However, a shopping app called Temu has already attracted bargain shoppers for months now.
The online retailer sells just about anything you can think of, at prices up to 75% less than what you’d pay on other sites.
Since its debut just one year ago, Temu has become the most downloaded free app in both the…